Technological changes, shifting distribution channels, and new user requirements are reshaping the printer and digital copier industries. In the office printing environment, IT departments are redeploying output devices to maximize efficiency while strategically implementing color and multifunctionality in critical locations. Meanwhile, hardware vendors are competing to capture more pages through their printers and copiers, even as they promote their ability to help customers implement cost-effective output solutions.

The Hardware Advisory Service™ (HAS) leverages Photizo’s experienced team of analysts who examine digital output devices in the office-printing environment, the consumer market, and the small-office/home-office (SOHO) and small-to-medium-size business (SMB) markets. This service analyzes hardware products, market trends, and emerging opportunities to provide clients with a thorough industry perspective. Service components include a comprehensive industry forecast, primary research reports, briefings, and inquiry hours. It also provides a review of industry news, such as product announcements, alliances, partnerships, and mergers and acquisitions.

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Practice Area Focus & Key Topics:
• Competitive Product Trends           • Mobility and Changing Office Dynamics*
• Channel Evolution*                           • Services Convergence (Stage 4 MPS)*
• Emerging Markets*                           • Opportunities in SMB
• Technology Advancements*             • The Impact of MPS on Hardware, Supplies, and Demand*
• Vertical Markets*

* Global service themes covered in all Photizo practice areas (Hardware, Supplies, and Services)

SERVICE COMPONENTS
Each service component is also available separately from the complete Hardware Advisory Service™.


MFP Price Tracker
A comprehensive and independent view of pricing, Photizo’s MFP Price Tracker captures retail prices for MFP products. This service provides both historical and current street pricing for a wide range of MFP products (currently tracking 70-80 products). More than 2,000 price points are tracked each quarter, and models such as Canon, HP, Konica Minolta, Ricoh, Samsung, Sharp and Xerox are captured. Analysis is delivered as Excel data tables and private briefings. Clients also receive inquiry hours to explore findings directly with the Photizo team.


Hard Copy Datasource
This vast online database of hardware and supplies specifications and compatibilities is packed with powerful features that enable users to view, search, compare, save, and export information on virtually any printer or digital copier.


What’s a Blip? Click here for a description of each core deliverable.

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